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Times Three is a dynamic vocal trio that brilliantly recaptures the magic of the 1940s Big Band era and Hollywood's glamorous Golden Age. When they decided they needed to upgrade their website, they chose Eyetopia Design, and we delivered this comprehensive and elegant site. In addition to designing the website, Eyetopia Design also created their logo, visual identity, and a number of printed promotional materials (click here for more information on their visual identity materials).
In redesigning the Times Three website, we used our expertise in marketing to deliver their messaging in a straightforward, consistent manner. Realizing that one of the strong components in their promotion would be the testimonials from conductors, music directors and press pubications, we interspersed these in the right column throughout the site, so that the viewer is presented with these statements as they click through the site. In addition, audio clips and an extensive video of Times Three in concert was included, so that this website can serve as their complete promotional package, and exhibits the range of musical styles their stage show may encompass. Complete biographical information is included, and the viewer has the opportunity to dig further through the use of cleverly placed sub-links on the biographical page. These elements are wrapped up in an elegant interface design that recalls the graphics of the period of the 1940s, but with a sleek, modern feel.